Below you'll find my high-level guidance on the market slide of your pitch deck. Scroll to the bottom to jump to a different slide or download our free workbook.

Guidance

The market slide demonstrates the size and opportunity of the market you're targeting. This slide should prove that there's a significant addressable market for your solution and show investors the potential scale of your business.

Focus on presenting credible market sizing data and demonstrate that you understand both the total addressable market (TAM) and your serviceable addressable market (SAM).

Checklist

• Total Addressable Market (TAM) with credible sources
• Serviceable Addressable Market (SAM)
• Market growth trends and projections
• Your target market segment definition